On Users and Innovation

Published on February 5, 2010 in General. Comments Tags: , , .

I always believe customers/users are always right, but what if the truth is they’re most of the time wrong? What if we all failed to innovate all because we are haunted with the vague functional spec and their vision of a far flung unknown universe? Does it make sense to perfect a product that no one uses? Or should we justify creating something ‘magical’ and redefine their experience by using our pragmatic thoughts as curators?

Let’s see.

  • Raisa
    For me, we don't have to choose one side and forget the other. It's just a matter of proper balance. Customers/users may hinder applying your creative and innovative ideas but it is up to you to convince them. Point out how they could benefit from it. If they are just too closed minded then you have no other choice but to follow. It's not your loss anyway.
blog comments powered by Disqus