Posts Tagged “innovation”

User-Led Innovation Can’t Create Breakthroughs; Just Ask Apple and Ikea

by Lance on March 7, 2011

Companies should lead their users, not the other way around. The user is king. It’s a phrase that’s repeated over and over again as a mantra: Companies must become user-centric. But there’s a problem: It doesn’t work. Here’s the truth: (…)

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On Users and Innovation

by Lance on February 5, 2010

I always believe customers/users are always right, but what if the truth is they’re most of the time wrong? What if we all failed to innovate all because we are haunted with the vague functional spec and their vision of (…)

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